Why Social Media Advertising Is Set To Explode http://t.co/vFrGWtkzvz via @zite
May 28, 2013
Why Social Media Advertising Is Set To Explode
Social networks like Facebook and Twitter are daily destinations for millions of consumers. Increasingly, their ad products offer targeting according to specific demographics, social connections, interests, and habits. As brands look across a fractured media landscape, where few digital properties offer any scale, social networks offer them an interesting proposition.